Saturday, 15 October 2016

Say hello to Simon James Cathcart

In which G.M. Norton shares a sartorial secret.


As you know, chums, I have a perhaps unhealthy obsession with clothes. 

Last year, I came across a relatively new maker of fine fashion, that takes a look back at styles of yesteryear to make holy grail items for people like you and me. The name? Simon James Cathcart, or SJC for short.

The way they operate is simple. They have a forum where you can suggest a particular item of clothing that you'd love to own. If enough people want it, they make it up and offer it in limited runs.

So far, I've acquired a couple of their 1930s style summer polo shirts with spearpoint collars, a beautiful pair of made in Northampton oxblood co-responent shoes and two neckerchiefs adorned with a sea motifs including a ship, anchors and lady swimmers.

Now I've had first hand experience of their products, I feel it was only right to alert you to them. That's if you've not already come across them on Instagram, or on The Chap and Fedora Lounge Facebook groups.
SJC have just launched some rather natty long-sleeve polos, featuring a shorter spearpoint collar than the summer version with a shirt stand so it can be worn with a tie (which looks surprisingly good, I must say!).
The original inspiration was this Buster Keaton polo. Following discussions on the forum, it was decided that SJC's iteration should have button cuffs, a two button placket and no waistband. 

This illustration shows how the buttoned cuff and collar stand would work. 
The long-sleeve polo shirts are being sold in five different colour ways - jade, mustard, cream, burgundy and blue. Priced at a very reasonable £65 each, you can earn further savings if you buy three or all five.
I've already placed my order so will reveal them once they arrive.
Grab yours and do register on the forum so you can take part in the different discussions for future products. There's lots of exquisite things in the pipeline including knitwear, work wear, suits and perhaps most excitingly of all, Oxford bags. 

G.M. Norton
Protagonist of 'Norton of Morton'

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2 comments:

  1. That's a great idea for a garment company - it means they really do meet their customers' requirements. Customers get what they want, and the manufacturer knows stuff will sell; a win all round.

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  2. Spunds good, will send the forum link to my husband! I wish more women's companies did this.

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